AlphaStocks

BFH vs SYF

BREAD FINANCIAL HOLDINGS, INC. vs Synchrony Financial — Side-by-Side Stock Comparison

BFH

BREAD FINANCIAL HOLDINGS, INC.

8.3

Strong Buy

$88.31

SYF

Synchrony Financial

6.8

Consider Buy

$75.14

BFH vs SYF: Which is the Better Investment?

BREAD FINANCIAL HOLDINGS, INC. (BFH) scores 8.3/10 while Synchrony Financial (SYF) scores 6.8/10 on AlphaStocks' composite model. BREAD FINANCIAL HOLDINGS, INC. has the higher composite rating of Strong Buy. On a P/E basis, Synchrony Financial trades at 7.9x, making it the more attractively priced of the two.

This comparison is algorithmically generated and is not financial advice.

MetricBFHSYF
Scores & Fundamentals
Composite Score8.3/106.8/10
RatingStrong BuyConsider Buy
Price$88.31$75.14
P/E Ratio8.17.9
ROE15.6%14.6%
Market Cap$4B$26B
Fair Value
Dividend Yield1.0%1.5%
Sector Rank#1 of 92#18 of 92
Model Verdicts
PiotroskiStrongStrong
BuffettStrongStrong
GrahamStrongStrong
LynchCautionAttractive
GreenblattCautionNeutral
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BFH vs SYF: Which Stock Scores Higher?

BREAD FINANCIAL HOLDINGS, INC. (BFH) and Synchrony Financial (SYF) are among the most compared stocks in the Financials sector. BFH currently leads with a composite score of 8.3/10 (Strong Buy) compared to SYF's 6.8/10 (Consider Buy).

The AlphaStocks composite score evaluates each stock across four dimensions: Quality (business strength measured by Piotroski F-Score and Buffett quality criteria), Value (discount to intrinsic worth using Graham, Lynch, and Greenblatt models), Momentum (6-month price trend), and Timing (a confirmation signal that requires both value and momentum to align). A higher composite score indicates stronger overall fundamentals combined with favorable market conditions.

This comparison uses the same scoring framework for both companies, ensuring an apples-to-apples evaluation. Scores are recalculated daily after market close using data from SEC filings and market prices. Read the full methodology to understand how each model contributes to the composite score.

Scores are algorithm-generated research tools, not investment recommendations. Past performance does not guarantee future results. Always do your own due diligence. Full disclaimer