AlphaStocks
8.7
Strong Buy

BREAD FINANCIAL HOLDINGS, INC. (BFH)

Financials / Consumer Finance

S&P SmallCap 600

$73.66

One of the strongest stocks we track. Worth serious research.

Strong Buy

Score based on 5 of 5 models — high confidence

#1out of 92 in Financials

Is BREAD FINANCIAL HOLDINGS, INC. a Good Investment in 2026?

BREAD FINANCIAL HOLDINGS, INC. (BFH) scores 8.7 out of 10 on AlphaStocks' composite model, earning a Strong Buy rating. The Piotroski model rates BREAD FINANCIAL HOLDINGS, INC. as Strong (8/9). However, the Greenblatt Magic Formula model rates it Caution — Bottom half (rank 51%). BREAD FINANCIAL HOLDINGS, INC. ranks #1 out of 92 stocks in the Financials sector.

This summary is algorithmically generated and is not financial advice.

Key Metrics

P/E6.8ROE15.6Div Yield1.2

Valuation

Trades at 7x earnings — near sector median of 19x.

Fair value estimate not available for this stock.

5-Model Analysis

Each model evaluates this stock from a different angle. Combined, they form the composite score above.

Piotroski

Strong

8/9

Buffett

Strong

Business quality & competitive moat

Graham

Strong

34% below fair value

Lynch

Caution

PEG 1.6 · Slow Grower

Greenblatt

Caution

Bottom half (rank 51%)

Frequently Asked Questions

Is BREAD FINANCIAL HOLDINGS, INC. (BFH) a good investment?
Based on AlphaStocks' composite analysis, BREAD FINANCIAL HOLDINGS, INC. (BFH) scores 8.7 out of 10, earning a Strong Buy rating. This places it above average across most investment dimensions. Trades at 7x earnings — near sector median of 19x.
What is BREAD FINANCIAL HOLDINGS, INC.'s Piotroski F-Score?
BREAD FINANCIAL HOLDINGS, INC.'s Piotroski F-Score status is Strong. The raw score is 8/9. The Piotroski F-Score evaluates financial health using 9 fundamental signals including profitability, leverage, and operating efficiency.
Is BFH overvalued or undervalued?
A precise fair value estimate is not available for BFH. Trades at 7x earnings — near sector median of 19x.
How does BFH compare to other Financials stocks?
BREAD FINANCIAL HOLDINGS, INC. ranks #1 out of 92 stocks in the Financials sector, placing it in the top 1% of its sector by composite score. This is a strong position relative to sector peers.
What do investment models say about BFH?
AlphaStocks evaluates BFH using five proven investment models. Piotroski: Strong; Buffett: Strong; Graham: Strong; Lynch: Caution; Greenblatt Magic Formula: Caution. These models are combined into a single composite score of 8.7/10.

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Scores are algorithm-generated research tools, not investment recommendations. Past performance does not guarantee future results. Always do your own due diligence. Full disclaimer