CHWY vs ULTA
As of Sep 20, 2026, Chewy (CHWY) scores 2.7/10 and Ulta Beauty (ULTA) 6.1/10 on AlphaStocks' five-model composite, so ULTA scores higher. CHWY trades 39% above its model fair value; ULTA trades 30% below its model fair value.
CHWY
Chewy, Inc.
2.7
Avoid
$20.62
ULTA
Ulta Beauty, Inc.
6.1
Consider Buy
$541.09
CHWY vs ULTA: Which is the Better Investment?
Chewy, Inc. (CHWY) scores 2.7/10 while Ulta Beauty, Inc. (ULTA) scores 6.1/10 on AlphaStocks' composite model. Ulta Beauty, Inc. has the higher composite rating of Consider Buy. On a P/E basis, Ulta Beauty, Inc. trades at 21.1x, making it the more attractively priced of the two. Ulta Beauty, Inc. trades further below its estimated fair value.
This comparison is algorithmically generated and is not financial advice.
| Metric | CHWY | ULTA |
|---|---|---|
| Scores & Fundamentals | ||
| Composite Score | 2.7/10 | 6.1/10▲ |
| Rating | Avoid | Consider Buy▲ |
| Price | $20.62 | $541.09 |
| P/E Ratio | 39.4 | 21.1▲ |
| ROE | 12.0% | 42.4%▲ |
| Market Cap | $9B | $24B |
| Fair Value | $14.83 | $770.20 |
| Dividend Yield | — | — |
| Sector Rank | #175 of 194 | #44 of 194▲ |
| Model Verdicts | ||
| Piotroski | Attractive | Attractive |
| Buffett | Caution | Strong▲ |
| Graham | Caution | Caution |
| Lynch | Attractive | Strong▲ |
| Greenblatt | Limited Data | Attractive▲ |
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CHWY vs ULTA: Which Stock Scores Higher?
Chewy, Inc. (CHWY) and Ulta Beauty, Inc. (ULTA) are both in the Consumer Discretionary sector. ULTA currently leads with a composite score of 6.1/10 (Consider Buy) compared to CHWY's 2.7/10 (Avoid).
The AlphaStocks composite score evaluates each stock across four dimensions: Quality (business strength measured by Piotroski F-Score and Buffett quality criteria), Value (discount to intrinsic worth using Graham, Lynch, and Greenblatt models), Momentum (6-month price trend), and Timing (a confirmation signal that requires both value and momentum to align). A higher composite score indicates stronger overall fundamentals combined with favorable market conditions.
This comparison uses the same scoring framework for both companies, ensuring an apples-to-apples evaluation. Scores are recalculated daily after market close using data from SEC filings and market prices. Read the full methodology to understand how each model contributes to the composite score.
Scores are algorithm-generated research tools, not investment recommendations. Past performance does not guarantee future results. Always do your own due diligence. Full disclaimer